FairwayPro Commercial Version Expansion
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We’ve completed our pre-launch research and contacted thousands of key golf management leads. We’re in direct contact with hundreds of senior golf company individuals, taking pre-orders and confirming sales viability with these buyers.
Moreover, we’ve negotiated with several major online resellers, including the top two golf simulator companies, Golfzon and Full Swing Golf. Additionally, we have a meeting scheduled with PGA Tour Headquarters on Tuesday.
The launch will cost $600,000. However, the McFarlin family’s investment amount can be determined later based on the sequence of investments.
Here are the investment steps:
INVESTMENT STEP 1:
We’ve added an indoor simulator version based on feedback from simulator companies. We’ll finalize the engineering CAD files and tooling to produce a short run of ten proofing units. These units will be presented at upcoming PGA and GCSAA trade shows to attract more customers and begin global shipping.
Investment: $175K
Projected gross yearly revenue is $10M with 20% ownership
INVESTMENT STEP 2:
This step includes manufacturing and marketing of the product.
Investment: $425K
The projected gross yearly revenue is $14M with 29% ownership
Investment step two is optional. There will be several months to determine the involvement of the McFarlin family in the investment process.
The sales value of the initial manufacturing run of 1,000 units is $599K with a $600K launch investment. It’s a crackup that everything, including tooling, manufacturing, and launching of the product’s first production run, will ultimately cost one dollar. After which, the product’s profitability will be determined by market economics.
We’ve already done the necessary research and calculations, so you only need to do the math to see the profitability of the investment.
Based on my original outline, please decide whether or not to acquire the FairwayPro business for the McFarlin family and their descendants in the future.
If you’re interested in investing but don’t have the cash, you can collectively back a loan, especially for the initial investment phase. You can continue investing in Step 2 if you’d like.
At the moment, only my nieces and nephews have responded to my message, indicating their interest. If any of my siblings are interested, please let me know immediately. If there is more interest, choosing a family representative to speak on behalf of all of us could speed up the implementation.
The projected goal for buyers is to start tooling now and be in manufacturing by 1st quarter of 2024.
FairwayPro has launched a new commercial variant, which is available in two versions. The outdoor version comes with a protective cover, while the indoor simulator version features a sand bunker chipping mat instead of the protective cover. Additionally, simulator companies can choose to select additional modules and replace the ball tray as desired.
The FairwayPro was initially created for use at home or the driving range. However, the product required a transformation to attract a more significant number of users, especially city dwellers.
The following chart shows the global distribution of both golf courses and driving range tee bays, as well as smaller markets such as teaching facilities and golf entertainment venues.
In addition to the regular global hitting-mat users, the high-end golf simulator market is significant, including touring pros who use simulators for tournament training and leisure. Many fast-growing indoor digital golf play replication technology suppliers have expressed great interest in FairwayPro, placing test demo orders before product release.